Shopify says AI search is driving more traffic and sales, not replacing Google

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Source: techcrunch.com · Section: business-tech · Bias: Center · Published: Wed, 05 Aug 2026 15:56:14 GMT

Shopify says AI isn’t cannibalizing search traffic the way it has for publishers. Instead, AI-driven traffic and orders to Shopify stores tripled year over year in Q2.