Banijay Entertainment’s Scripted Secret: Find the Talent, Then Back the Ideas

Source: www.variety.com · Section: entertainment-sports · Bias: Center · Published: Thu, 01 Oct 2026 07:37:26 GMT

With 170 labels across 25 territories, Banijay Entertainment has plenty of scale. But at Iberseries & Platino Industria, Steve Matthews, head of scripted, creative, made clear that the company’s global strategy doesn’t begin with scale, platforms or market trends. It begins with writers. “Good writers, I mean, it really boils down to that,” said Maria […]

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The same story across the political spectrum (3 sources)

Center: Mediapro Studio Companies Bet on Big Ideas, Local Voices and Cross Border Muscle — www.variety.com
Center: Banijay Officially Unveils New Sales Team Led By Cathy Payne With Five Key Lieutenants — deadline.com
Center: Mercedes Ron’s ‘Fault’ Franchise Initially Felt “Impossible” to Make, Banijay Producer Recalls — www.hollywoodreporter.com

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